A Brief Discussion on the Advantages of Sertag's Four-Color Electronic Shelf Labels
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- Sertag
- Issue Time
- May 16,2025
Summary
With the continuous advancement of E-INK technology, black-white-red-yellow four-color electronic shelf labels are progressively replacing the previous three-color versions, offering a fresh and enhanced user experience.
rom traditional monochrome electronic shelf labels featuring only black and white, to the widely used black-white-red three-color digital price tags in supermarkets in recent years, electronic shelf labels have gradually attracted growing attention.
With the continuous advancement of E-INK technology, black-white-red-yellow four-color electronic shelf labels are progressively replacing the previous three-color versions, offering a fresh and enhanced user experience.
Dalian Sertag Technology keeps pace with the trends in e-paper products by developing the eRetail 3.2 electronic shelf label system, along with a full range of four-color labels from 1.54 inches to 10.2 inches and a fifth-generation 2.4G communication base station.
Compared with the three-color electronic shelf labels and the eRetail 3.1 system, the four-color (black, white, red, and yellow) labels and eRetail 3.2 system offer the following advantages:
⭐ Four-Color E-Paper Display: By adding yellow to the existing black, white, and red palette, these labels can highlight alerts and promotional messages, delivering a more engaging shopping experience for customers.
⭐Low-Power 2.4G Communication: The four-color electronic shelf labels use an energy-efficient 2.4G communication solution. With one refresh per day, the battery life can reach up to 10 years.
⭐Fifth-Generation Base Station: The upgraded communication base station provides a longer range (10–15 meters radius in open space) and supports remote configuration, making deployment and management more convenient.
⭐Flexible Template Design: The eRetail 3.2 system supports various template layouts, enriching the display content.
Diverse Label Sizes: Available in sizes ranging from 1.54 inches to 10.2 inches, the four-color electronic shelf labels meet the needs of various application scenarios.
2.4G electronic shelf label demo kit for eRetail3.2 System, support wireless communication, 20~50m communication distance.
Sertag digital price tags demo kit provide system building, parameter configuration.
In conclusion, as products continue to evolve, Sertag—dedicated to the development and production of electronic shelf labels—will remain focused on this field, striving to deliver solutions that meet the demands of the market.