The Characteristics of the Bluetooth Electronic Price Tag

Bluetooth electronic price tag is an electronic display device that can replace paper price tags. Electronic tags have a history of more than 20 years since their establishment in 1993. It mainly USES countries such as Europe, America, Turkey, Asia, Japan and South Korea, and the application of electronic price tag in domestic retail industry is still in its infancy. With the rapid development of new retail industry, the market value of electronic price tag is being gradually excavated, and the domestic electronic price tag market will usher in a period of rapid growth.

Bluetooth digital price tags for 2.4g technology, 433MHz technology and Bluetooth low-power technology are available on the market. Today we are going to look at the electronic price tag of Bluetooth.

Bluetooth, as it is known, is a wireless technology standard that enables short-range data exchange between fixed devices, mobile devices and building personal area networks. Bluetooth has the characteristics of low power consumption, low price, low delay, wireless transmission, strong anti-interference ability and so on, ensuring the reliability of transmission. Electronic price tags using Bluetooth technology have the following characteristics:

Bluetooth electronic labels using Bluetooth technology transmit data with ultra-low power consumption. If the CR2450 battery is used to power the battery, the picture is refreshed 5 times a day, and the battery life can reach more than 5 years.

Bluetooth technology adopts frequency hopping technology, anti-signal fading, fast frequency hopping and short packet technology can reduce the interference of the same channel and ensure the reliability of transmission. Therefore, the Bluetooth electronic price tag with strong anti-interference ability can transmit data stably and guarantee the price of commodities. Real-time changes to reduce error rates.

Compared with other electronic price tags using 2.4g, infrared and 433MHz, the MTag electronic price tag using Bluetooth low-energy technology has a faster refresh rate of less than 1 second per unit, and the electronic shelf price tag with the fastest refresh rate is within 20,000, up to 30 minutes per time. Bluetooth ESL is a quick and convenient way to change the price. It can change the price of goods quickly, accurately, flexibly and efficiently. It is helpful for retailers to optimize and perfect the promotion plan of retail stores and enhance the ability to attract customers.

Each electronic price tag of Bluetooth has a unique id number, a unique data security encryption system, connection and transmission encryption processing to ensure data security, prevent the product price display from being maliciously tampered with, and ensure the autonomy of product price changes. The application of electronic price tag has successfully integrated the shelf into the computer program, eliminated the manual replacement of price tag, reduced the production and maintenance cost of paper price tag, and improved customer satisfaction by fast and accurate price display. The rapid price refresh of Bluetooth electronic price tags is intended to remove technical barriers to retailers' active implementation of pricing strategies.